Orange SEO blog discusses anything new and current in the digital marketing world. Because we work with influential people in the digital marketing scene we are always on the cutting edge of strategies and information.

 

Why Google is Trying to Kill JavaScript with AMP
Digital Marketing Michael Richmond Digital Marketing Michael Richmond

Why Google is Trying to Kill JavaScript with AMP

This year I noticed that Google is really pushing Accelerated Mobile Pages (AMP) before they do mobile-first indexing in September. In my opinion, Google is going to start giving pages with AMP a better ranking advantage if you have an AMP page not only because it makes your page load faster but because it is a Google product.

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What is Whitehat SEO and Should You Be Using It?
SEO Michael Richmond SEO Michael Richmond

What is Whitehat SEO and Should You Be Using It?

What's whitehat SEO? It is a search optimization that you may be acquainted with. It is the approach in which you rank highly in search engines for those keywords and phrases. We are going to clarify what whitehat SEO is, and why it is important.

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The Importance of SEO For Digital Marketing
SEO Michael Richmond SEO Michael Richmond

The Importance of SEO For Digital Marketing

Search Engine Optimization is one of the most important, yet least known, aspects of a digital marketing strategy. No matter how good your website, without search engine optimization (SEO), you are basically doing nothing. So what exactly is Search Engine Optimization and how does it help your business?

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How Google Is Helping With The Coronavirus Pandemic?
SEO Michael Richmond SEO Michael Richmond

How Google Is Helping With The Coronavirus Pandemic?

Since President Trump has announced that Google will be helping with the Coronavirus efforts by putting up a new website and tracking system, I have been watching the subtle changes that Google has been implementing across Search and Google My Business and it is impressive. Google has been crucial in helping get information out to the public on how to stop the Coronavirus and how to get help if needed. Below are some examples that I have seen so far and wanted to share to give you an update as well.

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Why Adding AMP To Your Website Can Improve Your Overall Rankings And How To Implement It?
SEO Michael Richmond SEO Michael Richmond

Why Adding AMP To Your Website Can Improve Your Overall Rankings And How To Implement It?

Since Google has announced they will start ranking site by their mobile version in September I have had a lot of clients asking me what this means for their business and what they can do to make sure this doesn’t hurt their website. I am telling them 2 things 1) Focus more on how your mobile website looks on multiple types of devices 2) Start implementing AMP on your website as soon as possible.

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